The U District Partnership
The U District Partnership—a business improvement area (BIA) in Seattle's University District neighborhood—launched a new website to promote and support mom and pop shops during COVID-19. From capturing the distinct characteristics of the U District's sub-segments to outlining the neighborhood's dining, drinking, shopping and arts/culture opportunities, I provided copy support in advance of the launch of UDistrictSeattle.com.
PitchBook is a go-to resource for information on benchmarking, and its Custom Benchmarks feature is second-to-none for investors seeking timely, transparent details on funds and their underlying data. In 2021, my team and I created a landing page that pulled in disparate benchmarking information from across PitchBook.com. The PitchBook for Benchmarking webpage points to relevant blog posts, reports and provides feature-specific details. Copy on the page speaks to PitchBook's data, products and use cases to assure incorporates language about our data, product suite and use cases to speak to a wide range of potential customers.